Performance Marketing · Paid Advertising

Paid advertising that turns ad spend into qualified pipeline.

Full-funnel campaigns across Google, Meta, LinkedIn, TikTok and Microsoft — built, managed and optimised by one team, and measured on the only number that matters: your cost per qualified lead.

Transparent pricing Tracking before spend No long contracts No markup on ad spend

200+

Companies trusted

$50M

Client revenue driven

98%

Client retention
Google Certified Partner
Every channel that performs

One team across all the major platforms

We don't push you toward the one channel we happen to know. We start where your buyers' intent is highest, prove it's profitable, then expand.

Google Ads High intent

Search, Performance Max, Shopping and YouTube — capture demand from people who are already actively looking for what you sell. The fastest way to put your offer in front of buyers at the exact moment they're searching.

Meta Ads Demand creation

Facebook and Instagram — scroll-stopping creative that builds demand among people who weren't searching yet, and retargets the warm audiences who already visited you. The creative is the lever here, and we treat it that way.

LinkedIn Ads B2B

Precise targeting by job title, seniority, company size and industry — the right channel for high-value, considered B2B purchases where a single closed deal pays for many expensive clicks.

TikTok Ads Reach

Native, creator-style short-form video that reaches and converts younger, mobile-first audiences. Increasingly effective for lead generation too, often at a lower cost than other platforms.

Microsoft Ads Efficient volume

Cheaper clicks from desktop, B2B and higher-income audiences. Often the highest-ROI "second search engine" — lower competition means lower costs for the same intent.

Retargeting & CRO Always-on

Funnel-wide remarketing plus landing-page conversion work, so you keep more of the traffic you're already paying for. Winning the click is only half the job; converting it is the other half.

What you actually get

Sales and leads — not clicks and impressions

We map your customer journey from first touch to revenue, then run the channels and creative that move people through it.

Qualified leads, on demand

We optimise toward the lowest-funnel action that actually drives revenue — booked calls, demos, purchases — and feed your CRM data back into the platforms so the algorithms chase real buyers, not cheap form-fills. The result is leads your sales team can actually close, not a vanity number.

A predictable pipeline

Targeted search and paid social, paired with conversion-focused landing pages, turn ad spend into a steady, forecastable flow of ready-to-buy prospects — not a one-off spike that disappears the moment you pause. You get a channel you can plan around.

Profitable e-commerce scale

For online stores, we run Advantage+ and Performance Max shopping campaigns, keep your product feed clean, and hold tight ROAS targets so revenue grows efficiently as you spend more — instead of costs rising faster than sales.

Why Obrofy

What makes us different from a typical agency

No fluff, no lock-ins, no hidden margins. Here's the honest comparison.

Factor
Obrofy
Typical agency
Pricing
ObrofyTransparent and published, no markup on ad spend
Typical agencyCustom quotes and hidden percentage markups
Tracking
ObrofyVerified and QA'd before a single dollar is spent
Typical agencyOften an afterthought, if set up properly at all
Reporting
ObrofyQualified leads, cost per acquisition, and ROAS
Typical agencyImpressions, clicks, and other vanity metrics
Contracts
ObrofyMonth-to-month, cancel with 30 days' notice
Typical agencySix- to twelve-month lock-ins
Channels
ObrofyAll major platforms under one strategist
Typical agencySingle-channel, or siloed across vendors
Optimisation
ObrofyDaily, with a structured testing roadmap
Typical agency"Set and forget" after launch
How it works

From audit to results — typically inside 8 weeks

A clear, repeatable path. You always know what's happening and why.

Audit & strategy

Week 1

We review your accounts and current marketing, model realistic CPL and ROAS targets, and build the media plan that maps budget to the right channels.

Tracking & build

Week 1–2

We verify and QA conversion tracking, then build the campaigns, audiences and creative — so everything that goes live is measurable and correct.

Launch & learn

Week 2

We go live and let the platforms exit their learning phase on clean data, resisting the urge to over-edit in the first week.

Optimise

Week 3–4

Bids, budgets, search terms and creative are tuned against live results to drive the cost per lead down.

Scale

Month 2–3

We double down on what works and expand into new channels, audiences and creative to grow results.

Simple, transparent pricing

Plans that scale with your spend

Pick the plan that matches your monthly ad budget. Every plan includes strategy, the campaign build, ongoing optimisation, conversion tracking and reporting — and your ad spend is always paid directly to the platforms, never marked up.

Launch

Your first paid channel, done right.

$1,500/month

+ $1,000 one-time setup

Up to $5,000/mo spend · 1 platform
  • One platform managed end-to-end
  • Conversion tracking, verified before launch
  • Core campaign build + ad copywriting
  • Weekly optimisation
  • Dashboard + monthly strategy call
Get Free Audit
★ Most Popular Growth

Scale across channels, with creative testing.

$2,400/mo*

*or 15% of spend, whichever is greater · + $1,500 one-time setup

$5,000–$25,000/mo spend · up to 3 platforms Everything in Launch, plus:
  • Up to 3 platforms managed together
  • Full-funnel build + retargeting
  • Creative concepts and A/B testing
  • CRM / offline conversion import
  • 2–3× per week optimisation
  • Biweekly strategy call
Get Free Audit
Scale

Maximum performance across every channel.

12% of ad spend

min $4,500/mo · custom onboarding

$25,000+/mo spend · unlimited platforms Everything in Growth, plus:
  • Unlimited platforms, full-funnel
  • Dedicated creative testing program
  • Daily optimisation
  • Experimentation / growth roadmap
  • Weekly reporting + senior strategist
Talk to Strategy

Ad spend is paid directly to the platforms and never marked up · start month-to-month, cancel with 30 days' notice · not sure which plan fits? Start with a free audit and we'll recommend one.

View full pricing breakdown →
Good questions

Performance marketing FAQs

If it's not here, ask us on your free audit call.

Paid advertising where every dollar ties to a measurable action — a lead, a call, a sale. We design campaigns around your real business outcomes and report on them, instead of optimising for impressions or clicks that never convert.

Paid channels can produce qualified leads within days of launch, but accounts need 2–4 weeks to exit the learning phase and 60–90 days to reach efficient, stable performance. We set clear expectations up front and report on real progress throughout.

Our fee is transparent and shown on the pricing page — and your ad spend is paid directly to the platforms and never marked up. Depending on budget, the management fee is a flat monthly rate or a percentage of spend with a minimum; we recommend whichever costs you less.

It depends on where your buyers' intent lives. We usually start with the highest-intent channel your budget can fund to statistical significance, prove it's profitable, then expand. You won't be spread thin across five platforms on day one.

No honest agency can guarantee a fixed result — anyone who does is a red flag. What we guarantee is a data-driven strategy, full transparency, and a relentless focus on ROI. Our 98% retention rate is the proof that follows.

See where your ad budget is leaking

Get a free paid-media audit. We'll review your accounts, find the wasted spend, and show you the path to a lower cost per lead — before you commit anything.

Get My Free Audit →

No obligation · No credit card · Response within 1 business day